Since 2009, Shakeology has been a pioneer within the vitamin trade, regularly evolving our components to supply our prospects with the best possible technique to get your every day dose of significant vitamins, all in a scrumptious shake.
What units Shakeology aside is its unwavering dedication to high quality, with one objective in thoughts: to assist you feel and look your healthiest.
That’s why we take an uncompromising strategy to sourcing and formulating Shakeology.
Learn on to learn the way our components has improved over time and why Shakeology continues to guide the trade after greater than 15 years.
What Makes the Shakeology Formulation Totally different From Different Manufacturers?
Not like different shake manufacturers that purchase pre-mixed ingredient blends from third-party suppliers, we meticulously choose each and every ingredient for Shakeology’s superfood blends to be sure to get the best potential well being advantages from each scoop.
When manufacturers depend on premade blends, they don’t have a say in every particular person ingredient, together with its quantity, efficiency, and even the place it comes from. This low-cost strategy doesn’t work for Shakeology.
We care about each ingredient all the way in which from farm to bag and know you do, too. We additionally know that you’re investing in your well being. That’s why we now have all the time prioritized high quality over price.
Has Shakeology Modified Since It Launched in 2009?
Through the years, we’ve up to date the Shakeology components in an effort to keep an unparalleled stage of vitamin and high quality.
As provide chains and rising situations change, we refuse to make compromises when an ingredient, provider, or course of not meets our requirements.
Likewise, dietary science is all the time advancing, and because it does, we evolve with it.
We’ll proceed to replace Shakeology’s components when change is the correct factor to do for our prospects, as a result of we all know the vitamin you set into your physique is likely one of the most essential every day selections you can also make. It’s why we’ve bought over a billion servings.
What Goes into the Selections to Replace the Shakeology Formulation?
Each month, Shakeology co-creators Isabelle Daikeler and Darin Olien meet with our devoted analysis and growth (R&D) group to guage the present Shakeology components and determine potential enhancements.
A few of the causes they could take into account updating the components embrace:
- Ingredient high quality: We consistently test our suppliers’ ingredients for contaminants, fillers, lookalikes, mould, heavy metals, and extra. Actually, our exams are so stringent, suppliers have been identified to put aside their finest crops for us. And if suppliers can’t give us the standard we demand, we glance elsewhere or take away it from Shakeology — even when our rivals don’t.
- Scientific proof: New analysis findings on particular vitamins or components and their potential advantages can usually drive components updates. Not like most firms, Shakeology conducts medical research to raised perceive and enhance our product’s well being advantages.
- Shopper suggestions: Shakeology takes buyer satisfaction very critically. Typically, we might modify the components primarily based on suggestions relating to style, texture, advantages, or any variety of components.
What Current Updates Have Been Made to the Shakeology Formulation?
Shakeology Authentic: Our final components change to Original Shakeology was made in 2019 for Vegan flavors and 2020 for Whey flavors.
This replace eliminated oat protein, chia, and sacha inchi, and added extra probiotics, fiber, flaxseed, and matcha, in an effort to enhance the dietary worth of Shakeology whereas addressing contaminant considerations of sure components.
- Coronary heart & intestine well being: These formula changes boosted Shakeology’s dietary fiber, omega-3 fatty acids, probiotics, and inexperienced tea phytonutrients to assist higher help gut and coronary heart well being.
- Gluten-free: We added a “gluten free” declare with the replace. This got here from eradicating oat protein from the Vegan components and bettering our testing in order that we may label Shakeology “gluten free” with confidence. Though oats are naturally gluten-free, they’ll usually be contaminated with gluten.
Shakeology 0g Added Sugar: In 2024, we launched Shakeology 0g Added Sugar, which took numerous hours to develop to make sure it has all the identical advantages as Authentic Shakeology, tastes simply pretty much as good, and makes use of high-quality components, identical to the unique. You’ll be able to study the formula differences here.
The trickiest a part of getting the 0g Added Sugar formula right was choosing the correct pure sweetener to make use of instead of natural cane sugar, to supply the scrumptious style our prospects count on from Shakeology.
We selected the highest-grade stevia, Reb M. It has the cleanest style that’s most much like sugar and is sourced from farmers who’ve discovered tips on how to develop and harvest stevia responsibly. The Reb M that we use can also be non-GMO Project Verified.
Shakeology Was Thought of “Too Costly to Make”
When Shakeology launched in 2009, there was nothing else prefer it available on the market, and regardless of dozens of copycats, it’s nonetheless that approach right this moment.
Though there have been loads of protein shakes on the market, Shakeology is the unique superfood shake, painstakingly crafted to ship all-in-one, whole-food-based vitamin that folks nonetheless don’t get from the common weight-reduction plan.
When environmental advocate and complement formulator Darin Olien (the world’s first superfood hunter) got down to create the highest-quality and most potent shake he may think about, everybody instructed him it was too costly to make.
For Olien, Shakeology wasn’t nearly sourcing the world’s healthiest superfoods. It was about discovering the perfect crop high quality as effectively.
That’s when he was put in contact with co-formulator Isabelle Brousseau-Daikeler and Carl Daikeler, CEO of BODi, who, unbeknownst to him, have been working towards an identical objective.
“Carl mentioned, ‘Don’t fear about price. We’re not going to compromise on this components,’” remembers Olien. It’s a promise that Shakeology nonetheless makes good on right this moment.
Why Are There Pure Flavors in Shakeology? Isn’t Darin In opposition to Them?
Shakeology co-creator Darin Olien may be very outspoken about his distaste for a lot of pure flavors, and it’s a viewpoint shared by everybody at Shakeology.
Within the U.S., natural flavors can contain additives and solvents which might be thought of pure and are usually acknowledged as protected by the FDA.
Nonetheless, simply because they’re permitted by the FDA doesn’t imply we put them in Shakeology.
Shakeology solely uses natural flavors derived from crops and extracted utilizing conventional processes comparable to copper distillation, percolation, or spinning cone (low temperature course of for delicate flavors).
These strategies merely focus the flavour elements to allow them to be used at low ranges to boost the style, much like a chef making a discount or a coulis.
What Pure Flavors Are Utilized in Shakeology?
Take Vanilla Shakeology, for instance.
After launching Chocolate Whey Shakeology in 2009, it took two years to create Vanilla Whey Shakeology, as a result of it took that lengthy to discover a vanilla provider that met our rigorous requirements.
Pure flavors is perhaps the most recent ingredient to go underneath the microscope, however the actuality is, the standard of each single ingredient on a label is dependent upon the model’s sourcing and testing requirements.
That’s why once you take a look at an ingredient label, it’s exhausting to know what you’re actually getting. Two merchandise with the identical ingredient record can have very completely different contents. And that’s what makes the difference between Shakeology and everything else available on the market.
Get Outcomes You Can See and Really feel With Shakeology
Shakeology’s journey is a testomony to our unwavering dedication to high quality and innovation.
From its inception in 2009 to the current day, Shakeology has advanced with the most recent scientific analysis and client suggestions to make sure it stays the perfect superfood shake available on the market.
Our dedication to utilizing solely the highest-quality components and sustaining rigorous requirements is what places Shakeology in a class of its personal.
It’s the rationale why no different shake supplies as many well being advantages and noticeable outcomes — and why we stand behind our 31-day bottom-of-the-bag guarantee.
As we proceed to refine and enhance our components, you’ll be able to belief that Shakeology will all the time prioritize your well being and well-being above all else, for a distinction you’ll be able to style and really feel.